EMPHATIZE
The problem that occurs in Kendal Regency is that there is no system that supports online fish auction profits, it makes sometimes fish farmers auction fish at auction places whose calculations themselves are not clear.
DEFINE
Create a user persona, by interviewing several farmers and customers who usually conduct fish auctions. it is used to describe the behavior and goals of users in using the product
IDEATE
Create userflows from e-auction applications, and wireframes to make it easier to develop application designs
PROTOTYPE
The prototype is in the show case image below
TEST
At this stage the product is still under development, in terms of design and development by the engineer.